David Meyer, a cognitive scientist at the University of Michigan said: “Einstein didn’t invent the theory of relativity while he was multi tasking at the Swiss patent office.” It came after, when he really had time to focus and study.
Goldfish Has a Better Attention Span Than You Do
A typical goldfish has an attention span of about 9 seconds and the average person used to be at 12 seconds. According to a study by Microsoft the average person has an attention span of 8 seconds which is less than a goldfish.
Attention is a habit and letting your attention slip and wander builds bad habits and enables mistakes.
You will never complete all your tasks if you allow yourself to be distracted with every tiny interruptions.
Your attention is one of the most valuable resources, don’t let it slide.
Attracting your attention and then keeping it has become a big business. From entertainment to the media, from Google to Facebook… screens persistently compete for our eyeballs.
But the market for our attention isn’t new, it’s been developing for well over a century. Before clickbait, there were tabloid newspapers laden with lurid headlines and risque images.
This flood of data can be so overwhelming that it can leave us wasting our time on things we don’t even care about.
Our attention is one of our most valuable commodities, because where we direct our focus determines the quality and content of our lives.
“A man is what he does with his attention and mine is not for sale.” -John Ciardi
Decide to take control of your life, by taking control of where you direct your attention.
Make conscious decisions about what you watch and read.
Disconnect from the constant flow of information for a period of time during the day, and learn to filter out that which is not useful to the life you desire.
Don’t sell your attention…decide instead, where you will spend it.
- [Article] https://markmanson.net/attention
- [Book] The Attention Merchants: The Epic Scramble to Get Inside Our Heads by Tim Wu
- [Book] Deep Work: Rules for Focused Success in a Distracted World by Cal Newport